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InstagramInstagram, Inc.App Store 4.7Google Play 4.0

Reels, reposts and the Friends map: what Instagram users complain about

Shared report · updated Oct 1, 2026

About Instagram

Connect with friends, find other fans, and see what people around you are up to and into.

Photo & Video · Free · out since 2010 · from the App Store description
Sample2,412 reviews876 Google Play · 1,536 App Store
Which reviewsNatural mixCustom
DatesMay 1, 2025 to Oct 1, 2026Not every store reached back to the start
Where5 App Store countriesevery language; Google Play is global

Top praise: community and social and easy to use. Top complaint: login and account (in 41% of complaints), then crashes and bugs.

2,412Reviews analyzedposted over 2 months
60%Complain1,456 reviews
35%Praise852 reviews
1%Says they're quittingstopped or quitting now

What goes wrong

Login and account40%
Account recovery is completely broken
Crashes and bugs14%
18th September, as of today, the app doesn't open. keeps crashing. no update available
Missing feature13%
trial reels were removed and it makes posting on this app almost completely pointless.

What goes well

General praise70%
this is the best app I seen in this world ❤️ I love you insta devlopers thanks for sharing this app to all
Helps me learn or get things done9%
❤️ It has played a huge role in helping me grow my fashion business and connect with so many wonderful people.
Fun and engaging7%
I love Instagram so fun

Their categories

Yes or no questions the person who shared it asked of every review

Ads6%
I scroll and get ads, i get stopped from scrolling because i get an UNSKIPPABLE AD in my FEED.
Bans and hacked accounts33%
Account recovery is completely broken
Friends map and location0%
The ai, location of one, etc; also the fact that people still abuse it with out consent of others
Layout changes5%
the newest update made the app ugly and unusable
Reels over friends2%
At this point you’ll see more ads and sponsored videos then friends. Literally what’s the point of IG anymore.

What they use it for

304 of 2,412 reviewers said; shares are of them; 3 more with a free account

Social posts42%
Running a business15%

What they ask for

245 reviews ask for something; 3 more with a free account

New feature or option48%
Bring something back29%

Who is saying it

The biggest clear differences between audiences; 6 more with a free account

Star rating5 stars: say they're quitting less often than everyone (under 1% vs 1%).

Star rating1 star: say they're quitting 1.9x as often as everyone (2% vs 1%).